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tech 18 August 2026

How Bluesky Embeds Its Logo in Screenshots

Bluesky employs a clever trick to display its logo in iOS screenshots without it being visible within the app. Let's explore how it works and what this means for tech innovation.

Article inspired by the original source
How Bluesky draws its logo on screenshots ↗ timmarinin.net

Introduction

In the ever-evolving world of mobile applications, developers continuously push the boundaries of creativity and technology. A fascinating example is Bluesky, an app that has ingeniously figured out how to embed its logo in iOS screenshots without it being visible within the app. This tech magic garners both admiration and debate. So, how does it actually work?

The Magic Behind the Logo

To understand how Bluesky achieves this feat, we need to delve into the app's source code. The functionality relies on a file named GrowthHack.tsx, introduced by a developer known as mozzius in January 2026. This file utilizes a dependency called expo-privacy-sensitive, which plays a crucial role in the process.

The Technical Functionality

The trick uses an iOS property called isSecureTextEntry. By creating a UITextField with this property set to true, the app can render content visible in this field during a screenshot, while the rest of the interface remains unchanged. When the user takes a screenshot, iOS blanks out the UITextField, allowing the Bluesky logo to appear.

Limitations and Exceptions

However, this technique has its limitations. For instance, if a user switches apps during the screenshot, the logo might not appear. This is because iOS takes a snapshot of the screen at the beginning of the app-switch gesture, without triggering the blanking function.

Ethical and Technical Implications

Clever Use or Abuse?

Using this technique raises ethical questions. Is it a clever use of APIs or an abuse of a feature intended for privacy? Other apps like Telegram and Signal have used similar mechanisms to hide sensitive content in screenshots, suggesting that Apple may not fix this "loophole" anytime soon.

Future Innovations

This kind of development paves the way for numerous possibilities for developers. By creatively exploring existing APIs, they can offer new features without compromising the user experience.

Conclusion

Bluesky has highlighted an innovative way to integrate visual elements into screenshots while respecting user privacy. This case study reminds us of the importance of thinking outside the box to add value to users.

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