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business 4 April 2026

AI Act in Action: How Europe Regulates Artificial Intelligence in 2026

The European AI Act is coming into force progressively. Transparency obligations, bans, massive fines. What does this regulation concretely change for businesses and users?

The AI Act Timeline

Adopted in March 2024, the European AI Act comes into force in phases:

  • February 2025: bans on unacceptable risk systems
  • August 2025: obligations for general-purpose models (GPAI)
  • August 2026: full obligations for high-risk systems

We're in April 2026. Most provisions are now applicable.

The Bans: What Is Now Illegal

Subliminal Manipulation

AI systems designed to manipulate behavior subconsciously are banned.

Social Scoring

No Chinese-style social credit system in Europe.

Mass Facial Recognition

Real-time biometric recognition in public spaces is banned, with strict exceptions.

High-Risk Systems: Enhanced Obligations

The AI Act defines "high-risk sectors" where AI systems must meet strict obligations: recruitment, education, essential services, justice, migration, critical infrastructure.

Obligations include: conformity assessment, technical documentation, transparency, human oversight, data management, robustness.

General Purpose AI Models

Foundation models like GPT-4, Claude, or Mistral have specific obligations: technical documentation, copyright policy, training data summary.

Sanctions: Deterrent Fines

  • Prohibited practices: up to €35 million or 7% of global turnover
  • Non-compliance: up to €15 million or 3% of global turnover

The Brussels Effect

Like GDPR, the AI Act becomes a de facto global standard. Companies serving the European market must comply.

The AI Act isn't a constraint, it's the new rules of the game. Better to master it.

ai act régulation ia europe gdpr transparence éthique ia compliance loi européenne
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